Austin Motel

What to know

The Austin Motel is a legendary landmark that has been woven into the fabric of Austin, Texas since 1938. Located at 1220 S Congress Ave, this historic property is set amidst original midcentury architecture, showcasing a style described as Contemporary Classic and Lively. Originally operating as a classic roadside motor court, the property features 41 retro-styled guest rooms and suites that balance modern comfort with nostalgic charm. The motel's most famous feature is its iconic neon marquee sign, which was originally built by the Stewart family in 1938. This distinctive roadside marker has been drawing double-takes along South Congress for decades. Due to its unique shape, multiple local guides and write-ups have long described the sign as phallic or highly suggestive, a humorous reputation that has become a key part of its local identity. The motel proudly embraces its quirky nature with the official slogan, "So close yet so far out." Over the years, the motel has evolved to offer vibrant spaces for both travelers and locals. The former parking lot, once a standard feature of roadside motels, has been replaced by a welcoming open-air lounge space and the tropical-themed Rocky's Bar. Guests can also enjoy Joann's Fine Foods, the on-site restaurant, or relax by the retro, 1950s-inspired swimming pool, which features its own poolside bar and has been called the best swimming pool in town. Perfectly positioned in the heart of the bustling South Congress neighborhood, the motel offers views of the Texas State Capitol. It is also highly accessible, located just a short walk from the famous bat bridge, Zilker Park, Barton Springs Pool, and the Barton Creek Greenbelt. Whether you are checking in for a pet-friendly stay or just stopping by the lobby shop, the motel remains a cornerstone of South Congress culture.

Visitor tips

• Snap a photo of the iconic, cheeky neon sign, which has stood as a roadside landmark since 1938.
• Stop by Joann's Fine Foods, the motel's on-site restaurant, for a bite to eat.
• If you are booking a stay, note that check-in begins at 3:00 PM, check-out is by 12:00 PM, and pets are welcome.
• Relax at the tropical-themed Rocky's Bar or the open-air lounge space that replaced the old parking lot.

Nearby context

The Austin Motel sits in the vibrant heart of the South Congress neighborhood, a bustling strip known for its restaurants, clubs, and shops. Just a short walk away, you will find other historic local accommodations like Hotel San José and San José Court, which share this neighborhood's trendy, retro-chic aesthetic. The area also offers views of the State Capitol and easy access to local natural landmarks like the bat bridge and Zilker Park.