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Waco, Texas / Public art

ALICO Building neon crown sign

A striking neon crown sign featuring 15-foot letters that crowns the historic ALICO Building, a landmark that survived a direct hit from the 1953 Waco tornado.

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What is the ALICO Building neon crown sign?

It is a large neon sign at the top of the ALICO Building that displays the acronym 'ALICO'.

When was the neon sign added to the building?

The neon crown sign was added during renovations in 1966.

How big are the letters on the ALICO Building neon sign?

The neon sign features letters that are 15 feet tall.

What is the history of the building it sits on?

The ALICO Building was designed by Roy E. Lane and built in 1910. It is regarded as a historic landmark in Waco and remained standing even after being hit directly by the 1953 tornado.

What should I check before going?

Use Gyde for context, then check official sources for current hours, tickets, construction, and closures.

What to know

The ALICO Building neon crown sign is a prominent feature of the Waco skyline. The sign itself consists of large, 15-foot letters displaying the acronym ALICO, which were added to the building's top during renovations in 1966. The building beneath the sign is a historic landmark in Waco, designed by Roy E. Lane, who also designed other local icons like the Hippodrome and Cottonland Castle. Built in 1910 during a period of economic boom, the structure's resilience is legendary; it remained standing even after being hit directly by the devastating 1953 Waco tornado. Today, the neon crown serves as a nostalgic glow in the city's architectural evolution, combining the early 20th-century design of Roy E. Lane with the mid-century neon aesthetic of the 1960s.

Nearby context

The ALICO Building and its neon sign are central landmarks of downtown Waco, representing the city's early 20th-century growth and subsequent mid-century updates.

Sources

Evidence and links